GDC IT Solutions: Branding & Digital Identity A Full-Time Employee
Sr Manager, Marketing & UX
As Senior Manager of Marketing and UX employed full-time with GDC IT Solutions, I led the 2024 redesign of gdcitsolutions.com to improve user experience and better reflect GDC’s full range of IT services.
Built on WordPress using the Divi Theme, the site features a clean layout, intuitive navigation, and a mobile-first design that works seamlessly across all devices. The fully responsive structure ensures fast load times and easy access to content on phones, tablets, and desktops. I focused on showcasing real client success through case studies, IT-related articles, sales sheets, downloadable PDFs, and video content—all organized within a streamlined Resources section. The blue and green color scheme reinforces trust, growth, and innovation, helping us connect with decision-makers across industries.
GDC IT Solutions: Christopher Hann, Sr Manager Marketing & UX
Project Overview and Screenshot
Branding Guidlines
View PDF (5.8MB)
Project Team
- My Role/Title: Senior Manager, Marketing and User Experience 2014-2024
- Employment Type: Full-time W2
- Department: Marketing
- Team Member: Kelsey Young, Copywriter and Media Specialist
- Team Member: Christina Diffenderfer, Multimedia Specialist
Enhancements
- Responsive Design
- Capabilities Restructuring
- SEO Copywriting Enhancements
- Keyword Research with BrightEdge/SEMrush
- SEO Clustering Planning and Linking Strategy
- Case Studies and Thought Leadership Articles
- Article Taxonomy
- RSS Feed with GDC and IT Partner News
- IT Glossary and Acronym Definitions
- DMCA Protection
- BrightEdge AI Capabilities Implementation
- Custom Landing Pages for Ads and Events
- Custom Capability and Industry Badge Iconography
About GDC IT Solutions
GDC IT Solutions is a veteran‑owned IT services company founded in 1995. They help small businesses, mid‑market firms, schools, and government agencies run technology smoothly. GDC builds and maintains networks, manages IT systems, offers 24/7 help desk support, handles hardware sales and setup, and provides app development and IT staffing. With offices in Pennsylvania, Maryland, and Wisconsin, they serve clients locally and beyond. Their team promises to listen first and deliver reliable, secure, and proactive IT solutions that boost productivity and reduce downtime.
Disclaimer: This project was designed and developed by Christopher Hann in his role as a full-time employee of Global Data Consultants, LLC. It is presented solely to demonstrate his individual UX and web design expertise.